Love Where You Live

Satisfaction and perceived value for money within Manchester is the lowest of all regions surveyed. Only 54.08% of respondents answered ‘yes’ to the question “do you feel your rental property is fairly priced?”. Benchmarking against a national average of 66.1%, this suggests that residents in Manchester are still seeking better from their homes.

71.71% of Londoners stated that their rental community was ‘somewhat’ or ‘very’ engaged and active, the second highest response of all regions. London ranked socialising space as their 4th most important feature and perhaps unsurprisingly also showed the highest levels of satisfaction with their local leisure and recreational facilities.

Birmingham residents showed the lowest propensity to favour co-working spaces with only 14% of responders willing to pay more for this amenity, significantly lower than the national average. Birmingham also showed the lowest levels of satisfaction with employment and local job opportunities of all regions, with just 65% of responders stating they were ‘very’ or ‘somewhat satisfied’.

Liverpool is the only region in our study where lounges and socialising spaces ranked first on the importance scale, followed by energy efficiency and garden space respectively. Our research also suggests that residents in Liverpool would be likely to pay more for features such as gym and fitness facilities and EV charging.

52.64% of surveyed respondents in Sheffield told us that they spent between 20 and 40% of their take-home pay on rent, second only to Southampton. 69% of respondents also stated that they felt their current rental property was fairly priced.

The only feature Sotonians value more than Parking is energy efficiency. While both parking and energy efficiency rank highly, EV charging facilities are comparatively unimportant to this audience with only one in four responders willing to pay more for EV charging, leaving this feature ranking at just 8(12) for importance.

Effortless onboarding – Connect and convert tenants seamlessly.

Create Communities – Build real, stable and sustainable communities.

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Reach your audience – Optimise your awareness and outreach campaigns with ease.