Reaching completion on your property sale is taking up to fifty per cent longer in 2022 compared to previous years, making it more important than ever for those looking to sell a house in Nottingham to start seriously considering listing their home for sale if they hope to spend Christmas in their new abode. This is indicative of a significant change in the property market, with many sellers – whether they are experienced or first-time buyers – feeling confused about how to successfully sell their property in such a demanding market. If you’re hoping to avoid the winter property slump and settle into your new home well in time for 2023, here are Centrick’s best tips!
Finding the perfect selling agent supersedes merely hiring a negotiator with the most reasonable fees. When you choose an agent to sell your house in Nottingham, you should be looking for a company or individual with unrivalled knowledge of the property industry, specifically related to your neighbourhood. If your selling agent simply does not have the knowledge of your local area, they will be less likely to provide the answers to the questions many buyers ask on their first viewings. A local expert will be able to discuss the benefits of living in your neighbourhood and perhaps even provide a boost to the sale price of your property by convincing buyers why your home is right for them.
If you have a home to sell in Woodthorpe or Daybrook, your expert agent should be telling potential purchasers about the ideal commuter routes for working professionals via the A60, leading straight towards the city centre. For those with a property in St Ann’s, your selling agent should be searching for families that would be looking to send their children to the nearby independent Hollygirt School, or spend time at the greenery of Coppice Park. If you have a property to sell in Lenton, your estate agent should be on the search for buy-to-let investors who can rent out property to students at the nearby University of Nottingham’s Jubilee Campus, or employees of the Queen’s Medical Centre.
At Centrick, we are proud to be able to share our love of everything Nottingham with our clients – you’ll find plenty of insider insight about the region in our blog posts. Whether you’re interested in the latest Nottingham property developments, weighing up your options between selling or renting, or simply looking for the best time to list your Nottingham property for sale, we’re here to provide you with the most up to date information.
There is currently some disparity between supply and demand, meaning that there are more searching buyers than listed properties available for purchase. This influx of interest makes now the best time to truly make an impact on the property market and take advantage of the fierce competition for property to successfully sell your house in Nottingham. In order to achieve the best possible price for your property, and gather as much attention as you can, you must highlight everything that makes your home special. Stuck for ideas? Here are a few areas to focus on to make your listing more popular:
Now you’ve identified your property’s most enviable features, it’s time to consider the most effective way to show these features to your prospective purchaser.
As a first step, it’s important to consider the quality of your chosen agency’s marketing materials, especially their images. Clear, crisp photos of your property indicate that you are being transparent and forthcoming about the contents and state of your property, with blurry images indicating that you have something to hide and have not invested in presenting your property adequately for viewings. It’s also worth asking what alternative forms of marketing your chosen agency can offer – promotional emails, window cards and striking for-sale boards are all great ways of appealing to different audiences in different ways. Passers-by and searching buyers alike will be able to see your property.
Speaking of grabbing the attention of prospective buyers, look into the way in which your chosen selling agent presents your home online. Although using property portals such as Rightmove and Zoopla is of great importance, as this will grab the attention of most home-searchers, it’s equally as important to look into the way your selling agent acts on social media. Social media is becoming an increasingly important platform for attracting younger homebuyers with the use of aesthetic interior design and inspirational posts. Check platforms such as Instagram to see if your agent is going the extra mile to get you sold, and get your home visible to as many buyers as possible. Lastly, ask if your agent can offer any interactive forms of marketing, specifically virtual tours and recorded walk-throughs. This convenient form of property advertising opens up your listing beyond Nottingham locals by making your home as accessible as possible, especially to overseas investors. Whether you’re looking for pre-recorded videos or live-streamed tours, this option truly helps your listing stand out from similar adverts.
If you are considering listing your property for sale, or your current Nottingham selling agent isn’t performing to your standards, contact Centrick today to see the difference we can make to your listing. Our award-winning team of property experts can be found in the heart of Nottingham on Queen’s Road, just a few yards from Nottingham train station – pay us a visit, or get in contact with us using the form below:
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